The Wilkes Community College Small Business Center has a variety of seminars scheduled for September that support the development of new businesses and the growth of existing businesses. These seminars are offered at no charge to participants unless otherwise noted; however, attendees must pre-register to participate.

Sales and Use Tax – September 2, 2021, 9:00 a.m. – 11:30 a.m. – Online
This webinar will help participants better understand their sales and use tax obligations with the North Carolina Department of Revenue (NCDOR). Participants will receive instructions on how to prepare a sales and use tax return in addition to learning about sales and use tax basics, the most common types of sales and use taxes collected, and how to register for an account to remit sales and use tax. Sales and use tax law changes regarding capital improvements and repair, maintenance, and installation services will not be addressed in any depth during this webinar.

TikTok for Small Businesses Part 1 – September 7, 2021, 6:00 p.m. – 7:30 p.m. – Online
Don’t have a TikTok account, or worried that your business account isn’t set up the way it should be? During this seminar participants will learn how to set up TikTok business accounts; use best practices for this media platform; and how to stand out and enhance business profiles.

Secrets for Optimizing SEO – September 20, 2021, 12:00 p.m. – 1:00 p.m. – Online
Getting a website up and running is great, but having customers find your website on the internet is even better! This webinar provides participants with search engine optimization strategies for improving visibility and driving traffic to their website by focusing on keywords, links, and URLs. Attendees will leave with several tactics that can be implemented immediately to help bolster rankings and drive more traffic to their site.

Building Your Online Marketing Plan – September 20, 2021, 5:00 p.m. – 6:00 p.m. – Online
This webinar provides a framework and tactics for building your digital marketing plan, with a focus on the Five Steps to Winning on the Web:

• Getting found online.
• Getting ranked on search engines.
• Getting engagement through social media.
• Getting leads.
• Getting smarter through online metrics.

By the end of this seminar, attendees will have a good understanding of the levers they can pull to drive online business.

The Best Social Media Platforms for Businesses – September 21, 2021, 6:00 p.m. – 7:30 p.m. – Ashe Campus
Which platforms should your business be on? ALL of them? No! Learn about different social media platforms and why one size does not fit all. Which ones will be right for your business?
Topics included will be:

• Know your social media channels and why all won’t fit every business.
• Top reasons to use popular platforms such as Instagram, Facebook, LinkedIn, YouTube, etc.
• Make Social Media work for you and your business.
• Quick Tips – why do people want to follow your business?
• Planning – create a month of social media interactive posts.
• Social Media Resources.

TikTok for Small Businesses Part 2 – September 27, 2021, 6:00 p.m. – 7:30 p.m. – Online
Your business has a TikTok account. Now what? Join this in-depth class to learn how to read analytics, understand and grow followers & customers, and best video practices for the TikTok platform.

Visit to pre-register for seminars. To learn more about the Small Business Center and seminars, contact Laurie Brintle-Jarvis, SBC director, at 336-838-6166 or

The Small Business Center Network, comprised of 58 small business centers throughout North Carolina, supports the development of new businesses and the growth of existing businesses by being a community-based provider of training, counseling and resource information.